If you own a business, you know that one of the most important things that you can do is have great images of the products you sell. Unless you are photographer yourself, this will mean hiring a product photographer who can do this for you. There are many people who are expert photographers, so how do you know which one is the best for your needs? We have some tips that can make a huge difference in the person you choose to hire.
Ask for Portfolio
The first thing you need to see is the person’s portfolio. They have to have one, even if they have just started working. Most photographers have tons of pictures that they can show you, but you want to see images that are similar to the ones you want. If you sell tennis shoes, for example, you want a photographer who knows how to capture footwear in action. The portfolio should be varied. There should be unique images, not just the same ones repeated with different products. Many times, these portfolios are online, so take your time looking at the work before deciding if they are the right option.
Lots of product photographers have made names for themselves because they have photographed a famous client. This can mean that the fees will be much higher than they might otherwise be. Unless you have a large budget, you might want to consider choosing photographers who are not as well known but who still provide quality results. Keep in mind that you also do not want to turn to a photographer who asks for very cheap fees. The quality is bound not to be great.
You want to hire someone who has lots of experience in the field. Only people who have photographed a lot of things can really know which angles are the best and what lighting is most effective. Although a large part of it is talent, experience is necessary to get the professional results you want for your products.
Take the time to also do some research on the photographer and see if there are any reviews online from previous clients. This can tell you a lot about the person you are hiring and can help you make the right decision. If there are a lot of negative reviews, choose someone else for the project. You always want the best of the best, and this cannot happen unless you do a lot of research about who you are hiring.
With the right photographer on your side, you will be ensuring that your products will look great. Images really do sell products, so take your time choosing a photographer. An NYC photographer like Yechiel Orgel Photography can be a great option. You want to hire someone with experience, with a great eye, who charges average fees, and who has a great portfolio. Reviews are very important, as well, so look online for for forums or anyone who has hired the photographer you are considering.